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Use Cases

Receive key insights before launching a new product

August 23, 2021

Receive key insights before launching a new product

Many challenges can arise during the product development process. Throughout the product development process, product teams make the biggest mistake of failing to perform market research.

The key to successful product development is getting customer feedback early and often. Surveys that measure product evaluation are an easy and effective way to get feedback from likely customers. Start with a customer survey on your initial concept, then continue with one covering everything from packaging to pricing.

With a product feedback survey, your company can launch new products with confidence and adjust to market changes over time. Boomerang Ideas can assist you in finding out if your target market likes your new product. You will gain insights into what people think about your offering and their purchasing intent. Present your new product idea to your target market, and then see what they like and where you can improve it.

Do they think of it as innovative? What do they feel about the product's quality? Do the wants and needs of the customer align with the product? Is the price justifiable?

Make changes to your product based on feedback before you release it to the public. With our A/B test feature, you can compare the results for multiple versions of your product idea.

Get the key insights you need to make informative decisions regarding your product by testing first. The results might surprise you, but they will definitely steer you in the right direction.

Why not give it a try?

Throw a Boomerang today!

Boomerang Ideas  - the revolution in market research

We provide you with valuable insights that will increase your pitch-credibility in an easy, cost-effective and scientific manner, leading to better results and ROI for you and your clients. Boomerang ideas brings you benefits in a fast, cost-effective, and trustworthy manner: 

  • Boomerang Ideas is a powerful tool for marketing agencies looking to enhance their pitch with market research, allowing them to gather valuable data quickly and cost-effectively.
  • With Boomerang Ideas you can present the data clearly and effectively: You can use the charts, graphs, and other visual aids provided to you by our tool to help illustrate your points and make the information more accessible to your audience.
  • The social-media-algorithm is developed in conjunction with researchers from the University of Zurich, a reputable academic institution with expertise in data analysis and research methodology. This collaboration ensures that the algorithm is based on sound scientific principles and rigorous testing, and that it has undergone thorough peer review.
  • Boomerang Ideas is reinventing surveys with a novel methodology allowing representative samples on the most recent channel: Social media. No need to be a social media expert due to A.I.-based self-service for the entire process.

How to start your Boomerang Survey

  1. Create your survey for your target audience in our easy-to-use tool with just 3 clicks
  2. Watch your responses flowing in in real-time.
  3. Receive your results and a presentation-ready PDF report.

All this in under 7 days.

Settings used in our survey wizard for this use case

Example of a Boomerang Survey

Try it today

Photo by Celpax on Unsplash

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