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Pricing & Plans

Choose the pack that fits your social media research needs.

plans

Unlock the full potential of the Boomerang Suite with your subscription—gain access to all available Boomerang products and features in one powerful platform!

Starter
Pro
Team
Pricing
Free
200 CHF/mo or
2,000 CHF/yr
150 CHF/seat/mo
(min 3 seats)
Silicon Samples  (AI)
1,000/month
5,000/month
5,000/user/month
Human Samples (HS)
5-10 credits/sample*
5-10 credits/sample* → get free 1,000 Trial Credits
5-10 credits/sample*
Drilldowns/Cohort Details
Preview only
Add-ons (raw-data, pdf-report)
400 credits/study
A/B-Tests & Separate Flows
Long Surveys (20+ questions)
Digital Twins
Agent
Multi-user & Collaboration
Custom Channels (e.g. TikTok survey)
200 credits/channel
Credit Validity
12 months
Unlimited while plan active
Unlimited while plan active

* 1 credit = 1 CHF/USD/EUR

Most popular

Single

Researcher

Activate
 4,990 EUR/CHF
EUR 5’250 worth of insights
Single
package can be used for
3 ad-hoc studies* or 1 quarterly brand/trend tracker
Most popular

Team

SME

Activate
 9,990 EUR/CHF
EUR 11’000 worth of insights
PDF-report always included
2 accounts included
Team
package can be used for
7 ad-hoc studies* or 3 quarterly brand/trend trackers
Most popular

Enterprise

Large corporate

Contact Us
 19,990 EUR/CHF
Incl. Researcher Features**
Customer Success Manager***
starting at 3 accounts
Enterprise
package can be used for
Multiple multi country studies or trackers
or

One-time social media research

Affordable do-it-yourself surveys starting at EUR/CHF 1.00 per sample. 

Check out our sampling methods

Starter

  • FREE
    Silicon Samples  (AI) - 1,000/month
    Human Samples (HS) - 5-10 credits/sample*
    Drilldowns/Cohort Details - Preview only
    Add-ons (raw-data, pdf-report) - 400 credits/study
    Credit Validity - 12 months

CHF/€ 1'490

Pro

  • 200 CHF/mo or 2,000 CHF/yr
    Silicon Samples  (AI) - 5,000/month
    Human Samples (HS) - 5-10 credits/sample*
    Drilldowns/Cohort Details
    Add-ons (raw-data, pdf-report)
    A/B-Tests & Separate Flows
    Long Surveys (20+ questions)
    Digital Twins
    Agent
    Custom Channels (e.g. TikTok survey) - 200 credits/channel
    Credit Validity - Unlimited while plan active


Team

  • 150 CHF/seat/mo (min 3 seats)
    Silicon Samples  (AI) - 5,000/user/month
    Human Samples (HS) - 5-10 credits/sample*
    Drilldowns/Cohort Details
    Add-ons (raw-data, pdf-report)
    A/B-Tests & Separate Flows
    Long Surveys (20+ questions)
    Digital Twins
    Agent
    Multi-user & Collaboration
    Custom Channels (e.g. TikTok survey)
    Credit Validity - Unlimited while plan active


1 credit = 1 CHF/USD/EUR

Credit Packs

For Human Sampling & Advanced Tests

Use Credits for real respondents and certain human-sampling features.
Credits have unlimited validity as long as your Plan remains active.
Auto-topup unlocks volume discounts and free Pro Plan.

2k Pack

5k Pack

12k Pack

1950 CHF 
4950 CHF 
11950 CHF 
  • 2,000 Credits
  • 12 months validity or unlimited validity with active Plan
  • 5,000 Credits
  • + 5% bonus credits
  • Includes Pro Plan with auto-topup
  • 12 months validity or unlimited validity with active Plan
  • 12,000 Credits
  • + 10% bonus credits
  • Includes Pro Plan with auto-topup
  • 12 months validity or unlimited validity with active Plan
Buy now >Buy now > Buy now >
Cancel anytime
Cancel anytime
Cancel anytime
Buy one-offBuy one-offBuy one-off

In addition to our standard deep dive survey, we also offer a price-worthy for a fast check when stratified sampling is not a must.  

2k Pack

1950 CHF 
  • 2,000 Credits
    12 months validity or unlimited validity with active Plan
Cancel anytime
Buy one-off

CHF/€ 1'490

5k Pack

4950 CHF 
  • 5,000 Credits
    + 5% bonus credits
    Includes Pro Plan with auto-topup
    12 months validity or unlimited validity with active Plan
Cancel anytime
Buy one-off


12k Pack

11950 CHF 
  • 12,000 Credits
    + 10% bonus credits
    Includes Pro Plan with auto-topup
    12 months validity or unlimited validity with active Plan
    Custom Channels (e.g., TikTok) possible


Cancel anytime
Buy one-off

1 credit = 1 CHF/USD/EUR

pAY AS YOU GO

Enjoy ultimate flexibility with your credits! Use them as needed for human sampling, silicon sampling, or enhancing surveys with additional features.

  • Human Samples ∼5-10 credits / sample
    Silicon Samples - 1 credit / sample
    Add-ons 200 credits

CHF/€ 0

Enterprise Plan

Tailored solutions for large organizations with complex research needs
Includes Team Plan (3 users), Unlimited Silicon Samples (Fair Use Policy), Dedicated Success Manager, Custom Integrations, and Human Sampling Credits for advanced studies.

  • Professional Support Hotline: Direct access to gfs.digital experts.
    Training Program: Onboarding and annual training on new features.

Includes:
Comprehensive reports in PDF format to provide you with clear insights.

Access to advanced raw data for in-depth analysis.

Additional Social Media Channels to expand your research scope.

Streamlined Review & Approval process for efficiency.

Multi-User Account capability for collaboration and teamwork.

Multi-User Account capability for collaboration and teamwork.

*** Includes: 

Thorough questionnaire quality check to ensure accurate results.

Dedicated onboarding training to help you get started seamlessly.

Ongoing support from gfs.bern experts.

1 insight credit = 1 CHF/USD/EUR | 1 year validity, auto-prolongation of pack unless cancelled 30 days prior.

* e.g. concept test, creative test, pricing analysis

** Includes:
Comprehensive reports in PDF format to provide you with clear insights.

Access to advanced raw data for in-depth analysis.

Additional Social Media Channels to expand your research scope.

Streamlined Review & Approval process for efficiency.

EnterpriseM

 19,990 EUR/CHF

Incl. Researcher Features**

Customer Success Manager***

starting at 3 accounts

TeamM

 9,990 EUR/CHF

EUR 11’000 worth of insights

PDF-report always included

2 accounts included

SingleM

 4,990 EUR/CHF

EUR 5’250 worth of insights

Single

 4,990 EUR/CHF

EUR 5’250 worth of insights

3 ad-hoc studies* or 1 quarterly brand/trend tracker

Team

 9,990 EUR/CHF

EUR 11’000 worth of insights

PDF-report always included

2 accounts included

7 ad-hoc studies* or 3 quarterly brand/trend trackers

Enterprise

 19,990 EUR/CHF

Incl. Researcher Features**

Customer Success Manager***

starting at 3 accounts

Multiple multi country studies or trackers

Small

 890 EUR/CHF

Price - starting at 890 CHF/EUR

Analysis and evaluation of 3 Brand Metrics

1 Quarterly Brand Report

Medium

 4,990 EUR/CHF

Analysis and evaluation of 6 Brand Metrics

2 Open-ended Questions (AI semantics)

calculated Brand Equity Score

1 Quarterly Brand Report

Large

 7,990 EUR/CHF

Analysis and evaluation of all 12 Brand Metrics

12 Open-ended Questions (AI semantics)

calculated Brand Equity Score

1 Quarterly Brand Report

Small

 2,990 EUR/CHF

Price - starting at 2990 CHF/EUR

Analysis and evaluation of 3 Brand Metrics

4 Quarterly Brand Report

Medium

 16,290 EUR/CHF

Analysis and evaluation of 6 Metrics

2 Open-ended Questions (AI semantics)

Approximated Brand Equity Score

4 Quarterly Brand Report

Large

 25,190 EUR/CHF

Analysis and evaluation of all 12 Brand Metrics

6 Open-ended Questions (AI semantics)

calculated Brand Equity Score

4 Quarterly Brand Report

L

 25,190 EUR/CHF

Analyse und Auswertung von 12 Metrics

6 Offene Fragen (KI-Semantik)

berechneter Brand Equity Score

4 Quartal Brand Report

M

 16,290 EUR/CHF

Analyse und Auswertung von 6 Metrics

2 Offene Fragen (KI-Semantik)

Ungefähre Brand Equity Score

4 Quartal Brand Reports

S

 2,990 EUR/CHF

Preis - ab 2990 CHF/EUR

Analyse und Auswertung von 3 Metrics

4 Quartal Brand Reports

L

 7,990 EUR/CHF

Analyse und Auswertung von 12 Metrics

6 Offene Fragen (KI-Semantik)

berechneter Brand Equity Score

1 Quartal Brand Report

M

 4,990 EUR/CHF

Analyse und Auswertung von 6 Metrics

2 Offene Fragen (KI-Semantik)

Ungefähre Brand Equity Score

1 Quartal Brand Report

S

 890 EUR/CHF

Preis - ab 890 CHF/EUR

Analyse und Auswertung von 3 Metrics

1 Quartal Brand Report

"If you are unsure whether a new product or service can create added value, Boomerang Ideas gives you valid feedback that is close to the market for little money and effort. This gives you a little more substance to make better decisions. That also inspires my customers."

Ivan Mele - Founder HEYNEW Produkttests

step 1step 2step 3
1

Create your survey with only 3 clicks and choose your target audience by location, gender and age.

2

Our AI-machine transforms your survey into ad-posts on all social media platforms while following the highest methodological standards.

3

After 1 day you will receive representative results in a PDF report and raw data in Excel.

Who works with Boomerang Ideas?

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Contact us

Ask us anything, or get a quote.

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