Market Research
Done Better
Boomerang Ideas delivers faster, more reliable market and opinion research. Our scientifically validated approach minimizes the bias of traditional panels and phone surveys by combining representative social media sampling and AI.
Your AI-driven insights engine for social media. We empower brands with consumer intelligence to drive impactful decisions.
We make you an informed, fast and confident decision-maker in any situation.
Boomerang Ideas gives you the ability to obtain easy, fast, and affordable high-quality market research results, so you can make data-based decisions with certainty.
Our platform is a versatile tool for your entire organization—whether you’re in marketing testing new campaigns, a product team developing new features, a C-suite executive validating a strategic hypothesis, or a political analyst forecasting election results.
You'll get the data you need to make confident decisions, even under time pressure and with a low budget.
We minimize the bias of traditional panels and phone surveys by combining representative social media sampling and AI.
We transform the 5 billion social media users into survey-takers.
Following strict market research standards, our patent-pending Live Social Sampling™ methodology recruits participants for online surveys directly on social media platforms - the place where nearly every human can be reached today. This unique technology minimizes selection bias and provides access to fresh, untapped audiences.
With our own AI, we can simulate opinions within minutes.
Our Boomerang Idas AI - trained on over 25 years of proprietary survey data - synthesizes survey results via stratified prompt chaining. When confidence is low, our Confidence Guard™ triggers a live social media sampling campaign to collect human data for calibration, ensuring the highest possible accuracy.
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When you choose Boomerang, you choose speed, affordability, and precision. Get representative, timely market insights that help you understand your customers better and stay ahead of the curve
Traditional market research relies on polls and panels, but Boomerang does things differently. Using social media surveys, we leverage our unique IP to gather representative market insights. Our approach brings you closer to your customers, capturing their thoughts, feelings, and trends in real-time
Survey any target group, our A.I. ensures you’ll get your answers. 100% fresh: Real-time recruitment of participants for every survey.
All-in-one self service tool with fast and reliable results – no need to be a social media expert.
Swiss innovation with global reach — backed by science.
We ensure the quality and accuracy of the data we provide, ensuring that your surveys reach the right audience. Our automatic language translation and semantic image suggestions help enhance your surveys' appeal and understanding, helping generate reliable insights.
When you choose Boomerang, you choose speed, affordability, and precision. Get representative, timely market insights that help you understand your customers better and stay ahead of the curve
Cost-Effective: Boomerang offers cost-effective market research solutions, allowing you to maximize your budget and resources.
Real-Time Insights:With our AI-based platform, you can obtain real-time insights into consumer behavior and market trends, enabling you to make informed decisions quickly.
Representative Samples:Our platform ensures representative samples by leveraging social media and/or our AI, providing you with a comprehensive understanding of your target audience.
Ease of Use:
Conducting market research with Boomerang is as simple as a few clicks. Our user-friendly interface makes it easy for anyone to gather insights efficiently..
Swiss innovation with global reach — backed by science.
We ensure the quality and accuracy of the data we provide, ensuring that your surveys reach the right audience. Our automatic language translation and semantic image suggestions help enhance your surveys' appeal and understanding, helping generate reliable insights.
Real-world examples of how our services have helped customers achieve their goals.
Whether you're a small business, a large corporation, or a start-up, Boomerang is here to serve your market research needs. We pride ourselves on offering the same innovative solutions to businesses of all sizes and across various industries.
Practical examples of how our services can be applied in various scenarios.
Hear What Our Customers Have to Say!
The data-based decisions that have been made possible with Boomerang Ideas have allowed us to enter complex emerging markets and receive valuable and quantitative data in no time. We look forward to continuing our collaboration and exploring new opportunities together.
Boomerang Ideas was the perfect tool to get high quality insights in no time and without the high cost that traditional opinion polling carries.
We use Boomerang Ideas to gather fast market & consumer insights for our clients and ourselves. It helps us to make informed decisions, suggest concepts and campaign ideas based on consumer insights.
Boomerang Ideas finally brings social media users and quantitative market research together and allows to benefit from a previously untapped resource.
The insights we gained from Boomerang Metrics were invaluable in refining and improving our marketing strategy.
Check out where we have been featured
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